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How AQSTRA works
The five-stage pipeline from raw leads to outreach.
The five-stage pipeline
Every lead passes through the same five stages. Each stage narrows the list and adds context, so by the time a lead reaches outreach your team already knows who they are and why they matter.
Stages
- Discover: import leads from your connected sources
- Classify: match each lead against your ideal customer profile
- Filter: remove duplicates, invalid contacts and poor fits
- Qualify: score and rank what is left
- Outreach: launch sequences and sync results to your CRM
